Friday, July 30, 2010

CARLiTOS Presents, Estilo at Soho

Well I nearly didn't make it to this event, what with doing what I do on Friday day and then heading home and settling in with a few beers... But then Kat from Design Federation txt'd me that she will be there at Nine... Well I just had to sort myself out and make my way to Kings X lickity split!

Anyway, or as American educated young blogging people say, anyways... It was clearly a great opportunity for me to slip into my newly acquired (new!) circa 1983 quarter silk lined baggy pleated Grey Flannel woolen trousers and team them with my circa 1983 New Romantic Full-Catastrophe leather jacket. Yes I was on my way to another fashion parade and free drinks.

Of course catching the train to Kings X is thirsty business and so the first thing I did after getting my name ticked off at the door was head to the bar and my free Smirnoff Black Label No.55 cocktail that had been promised in the promotional material. "Smirnoff Black Label No.55, the alcohol sponsor for the event will have their gorgeous promo girls to ensure that all guests have a French Martini in their hand to help party the night away." You can no doubt imagine my utter horror when I was told at the bar that I needed a card to receive my complimentary drink. "But they took my card at the door". "No you need a black one". Fortunately Carlos the promoter was on hand and kicked in with a 'Black Card' for Street Fashion Sydney and my first Vodka Cocktail of the night was mine.


“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

It was a Nine O'Clock start for an 11 PM fashion show; Kat and Michael settled in with a couple of Vodka drinks from the bar and played 'where's the iPhone reception' (see how happy they were when they found it) while we waited for the mysterious Smirnoff Girls to appear. This however was not such a bad thing. As the club filled up, the temperature rose as well. On my way back from a ciggie break upstairs I discovered one of the rarest of rare things in Sydney this side of the Sydney Opera House itself... A cloak room! Well rather than risk having my oh-so-cool, New Romantic Full-Catastrophe leather jacket slip off my bag and be lost forever I checked it into the cloak room for the tiny tiny fee of $3! We need more of these in Sydney people, are you listening!

Finally the Smirnoff Girls did at last appear and we relieved them of three very tasty Pink Vodka Cocktails in Martini glasses. The Pink bit was Chambord and I have to say I think their marketing is really working and its only a matter of time before I crack the Chambord miniature I received in my Carl Kapp goodie bag last November and start mixing Chambord Cocktails at home myself.

But on with the show. The parade actually started pretty much on-time. I had been warned that fashion shows in night clubs in Kings X routinely started at least an hour late. This was not the case last night.

The crowd crushed in, the music played, the MC MC'd, the girls walked, the photographers fired their flashes & I waved my camera around over my head in my oh-so-inimitable-style to bring you only the best blurry fashion shots from the back of the room that several free cocktails can buy! 


“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

“estilo” at Soho Bar

A lot of pictures this time I know! I am not really sure how well these night club fashion shows do in terms of promoting fashion but; if the name of the game is entertainment I think they are doing very well indeed. The crowd certainly had a great time and I did too. So by way of helping the designers and promoter out I am going to paste another line from the press release in here now and if you can see anything you like you can play cut-&-paste into Google and check the individual designers out.

"The highlight of the evening will be the runway fashion show that will showcase the latest collections from designers Thulie and Pennie M, who were both a part of Australian Fashion Week. Maria De Guzman, who showed in Fashion Forward Festival and Underwear of Sweden, who are launching there new shoe range, Sunday Shoes.

J Models will provide the models for the fashion show, makeup by the Academy of Makeup and hair styling by Christopher Hanna Platinum Stylists."

Thanks to all who made the night happen in such a big way. Till next time, enjoy!

5 comments:

Stuart said...

imagine what you could do with a flipout screen

Kent Johnson said...

A DSLR with a flip out live view!

洪志源 said...

當最困難的時候,也就是離成功不遠的時候。..................................................

Maria said...

I hoped you liked my Fashion..

Maria de Guzman
xox

Margaret said...

:O love love love this post!!
and i always love reading what you write :)
thanks for the love! talk soon xx