Thursday, August 2, 2012

ROC Sunglasses SS 12/13 + Leopard Print Mayhem!

As any dedicated follower of Street Fashion Sydney (SFS) will know by now, its not exactly the product or launch that attracts the cameras gaze, its the people and what they wear. After all; that's what 'Street Fashion' is all about isn't it? And so it was at last nights ROC eye wear's SS 12/13 launch party where style was in super abundance, thick-on-the-ground, 'The Grounds of Alexandria' to be precise; so much so that I think this may be one of the most image intense posts SFS has made to date. And looking back, maybe I have been asleep, maybe I have been missing something but.. But but but, only two posts ago SFS certainly made a big deal about leopard print, well here it was, leopard print here, leopard print there, that's three posts in a row; really it does make you wonder why Myer went all the way to Africa to shoot Jen & Jess with a couple of fab furry African cubs; they could have saved a small fortune; crashed the ROC Launch Party (maybe with me as the photographer) and landed all the beautiful animal print they needed for the shoot - exotic or what!

If you look closely at the pictures you will also see, not only ROC sunnies in some of the shots you will also spot some of the posters from the campaign featuring the lovely Ollie Henderson from Chic and celebrity model Laura Bingle too. So here it is all the style, all the sunnies, shoes and leopard print thats fit to publish, and bonus brownie points if you can spot the fashion fabulous Glynis Traill-Nash in a shot as well. Let me know how you go, and until then, keep ROCing!

Flat shoes,  ROC Eye Wear SS 12/13 sunglasses Launch

Leopard print shoes, ROC Eye Wear SS 12/13 sunglasses Launch

Leopard print jumpsuit, stripped wedge heels, ROC Eye Wear SS 12/13 sunglasses Launch

Pink Scarf, Glynis Traill-Nash in background, ROC Eye Wear SS 12/13 sunglasses Launch

Black on Black with Leopard print blouse, ROC Eye Wear SS 12/13 sunglasses Launch

DEUTZ Sparkling Wine, ROC Eye Wear SS 12/13 sunglasses Launch

Rust colour jacket and shorts over black tights and shirts, ROC Eye Wear SS 12/13 sunglasses Launch

Blue sued high heels and black open toe lace ups, ROC Eye Wear SS 12/13 sunglasses Launch

The perfect 'colour blocking' outfit, ROC Eye Wear SS 12/13 sunglasses Launch

ROC sunnies and Hipster Style, bold stripped cotton knit jumpers; ROC Eye Wear SS 12/13 sunglasses Launch

Sripped dress, black leather jacket, ROC Eye Wear SS 12/13 sunglasses Launch

Rings bracelets and Leopard print, ROC Eye Wear SS 12/13 sunglasses Launch

Self portrait in shadow with arkubra hat, Alexandria industrial estate.

Special thanks to,
and everyone who was kind enough to allow me to take their portrait. Love you all!


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